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SAWA Global Cinema Advertising Association

Screen Advertising World Association Ltd
C/O Pearl and Dean
2nd Floor Corinthian House
279 Tottenham Court Road
London W1T 7RJ
+33 6 71 59 99 47
JPinn@sawa.com, LAdler@sawa.com

Partners

Partnering with the United Nations World Food Programme to achieve SDG2:
Zero Hunger through the Global Cinema Medium World Food Programme

Sponsor of

Cannes Lions

Recent news

  • June 14, 2023: SIZE MATTERS! Attention + Emotion + Storytelling = Cinema
  • July 15, 2022: SAWA President announces CEO, Cheryl Wannell to retire and names Julian Pinn as successor
  • May 10, 2022: SAWA names Kathryn Jacob OBE as Incoming-President, succeeding Florian Weischer
  • May 11, 2022: United Nations Development Programme (@UNDP) and SAWA Global Cinema Advertising Association launch "Don't Choose Extinction" global cinema advertising campaign.
  • USA: Digital Cinema Report interviewed SAWA's CEO regarding the part that the global Cinema medium and its associate members played in the UN World Food Programme being awarded the 2020 Nobel Peace Prize.
  • Global: October 14, 2020: Following a successful global cinema campaign in 35 countries, SAWA, the Global Cinema Advertising Association and the United Nations World Food Programme (WFP), the world’s leading humanitarian organization fighting hunger worldwide and recent recipient of the prestigious 2020 Nobel Peace Prize, now have clear data showing the positive impact of cinema on the humanitarian organization’s brand.

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