LEVERAGE THE POWER OF CINEMA'S IMMERSIVE ENVIRONMENT
In 2020, Cinema Advertising is forecast to surge more than 12% to once again become the fastest-growing ad medium. Cinema's estimated double-digit growth pushes it ahead of digital which is experiencing a shrinking growth rate. Cinema Advertising offers an immersive, risk-free space; captive audiences delivering unmatched recall; a premium cinema experience with luxury seating and 40' movie screens; and soaring attendance including the most sought after demographics - millennials and teens.
The 2019 “Feed Our Future” global cinema advertising campaign launched on 26 September in 35 countries around the world thanks to the support and generosity of SAWA’s Global Cinema Medium Companies and Associated Members. The advert, created by advertising legend Sir John Hegarty, was designed to appeal directly to cinema audiences.
SAWA’s 2016 Cannes Lions Seminar, “Power of Cinema to Drive Cultural Change” launched the UN’s Sustainable Global Goals Cinema Ad, #WhatIReallyReallyWant which ran on screens across the globe for eight weeks.
Want to harness the power of the big screen to advertise your brand? Click HERE to find your local Cinema Advertising company.