Sawa - Screen Advertising World Association

The Screen Advertising World Association (SAWA) is the worldwide trade body of Screen Advertising Companies and Associated Companies that have relationships with and supply services to the Screen Advertising Industry. The aims of SAWA are to develop international standards and practices for Screen Advertising and to improve communication between Screen Advertising Companies around the world to facilitate the easier buying of the cinema medium for Advertisers.
SAWA now in its 56th year, has 75 different members across 35 countries including many leading suppliers to our Industry. The SAWA Secretariat is based in Sydney and can be reached through the contact us page on this web site.

SAWA Seminar Cannes 2009

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Forthcoming Films: Takeshis'

Directed by: Takeshi Kitano
Starring: Takeshi Kitano, Kotomi Kyono, Kayoko Kishimoto, Ren Osugi, Susumu Terajima
Released: 12 February '10

Beat Takeshi lives the busy and sometimes surreal life of a showbiz celebrity. One day he meets his blond look-alike named Kitano, a shy convenience store cashier, who, still an unknown actor, is waiting for his big break. After their paths cross, Kitano seems to begin hallucinating about becoming Beat. next»