SAWA is working to standardise cinema commercial production formats such as Sound in cinema & the Digital Medium of Cinema.
The objective of this standardisation is to introduce common guidelines and criteria for the production of cinema commercials, which in turn will facilitate the use of the cinema medium for advertisers on a worldwide basis.
Below you will find condensed versions of both SAWA Sound Standards for Cinema and the SAWA Digital Standards Document.
SAWA Members can find elaborated versions in the members only section of sawa.com for their use.
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Sound Production Information
These are the guidelines for standards & production values to achieve outstanding results in cinema for sound |
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SAWA STANDARDS FOR DIGITAL SCREEN ADVERTISING
SAWA released in June 2007 the 2nd edition of the Standards for the deployment of Digital Screen Advertising. This is a more elaborate version of the original released in 2005. |
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